SALT LAKE CITY – "The Work and the Glory III: A House Divided" opened Thanksgiving to huge crowds, grossing in three days what recent LDS films have grossed in their entirety. "Regardless of what the naysayer’s have claimed, LDS cinema is not dead; it is very much alive and well," said Randy Davis, Vice President of Excel Entertainment Group. "A lot of people would rather believe that the whole niche is falling apart, than believe that they made a film that nobody wants. Everybody wants ‘The Work and the Glory’." Over 65,000 people saw the inspiring final chapter in the "Glory" series over the Thanksgiving holiday, ranking "The Work and the Glory III" in the top three in nearly every theater. "It is so great to compete against big Hollywood pictures and win," said Brandon Purdie, theatrical booker for Excel. "We’ve been getting calls from studios wondering ‘Who are these guys?" With the results in, the film has taken in over $364,000 which sends it well on its way to the $2 million that Excel hopes to do inside of Utah and the $4 million they want to reach overall. "We just want all the storytellers of our generation to know that there is money to be made in LDS cinema," said Davis. "There are hundreds of thousands of people who will pay to see these films."